Audience Yorkshire, the region's marketing and audience development agency for arts and culture has launched a new training programme for 2007 which responds directly to the professional development needs of the arts and cultural sector.
With a mixture of masterclasses, one-day courses and more intensive one-to-one mentoring sessions, this training programme is designed to inspire and refresh the skills of professionals working at all levels and departments in the cultural sector. The courses are open to arts and cultural professionals from across the U.K.
Working in partnership with a selection of highly respected trainers with backgrounds in both public and private sectors, Audiences Yorkshire is offering courses such as 'Using New Technology to Engage Audiences' and 'Handling the Media: Influencing the Unseen Audience'. The courses offer an opportunity for organisations to learn about and engage with new and emerging ideas, concepts and practice.
Using New Technology to Engage Audiences
DK, Founder of Mediasnackers.com - 19 April 2007
Introduction to Marketing
Anna Dunne, Marketing and Campaigns Manager, Audiences Yorkshire - 26 April 2007
Research Level 1: Understanding Research
Eric Hildrew, Research Manager, Audiences Yorkshire - 16 May 2007
Owning Diversity: Understanding Diversity and Placing it at the Heart of your Organisation
Jo Verrent, Consultant - 23 May 2007
Handling the Media: Influencing the Unseen Audience
Jon Hammond, Managing Director, The Catapult Group - 5 June 2007
Climb Every Mountain – Management Development Programme
Pam Henderson and Beth Aplin, Henderson Aplin Partnership - 19 June 2007, 17 July 2007, 18 September 2007, 16 October 2007, 13 November 2007
Research Level 2: Making Sense of Market Intelligence for Marketing Strategies
Penny Mills, Strategic Marketing Manager, Audiences London - 27 September 2007
Harnessing Creativity in your Organisation
Mark Butcher, Consultant - 9 October 2007
Audiences Yorkshire works collaboratively with the cultural sector to grow and nurture audiences and offers a range of services including training and professional development, audience research, and marketing consultancy.
Audiences Yorkshire currently has 97 registered Members based in Yorkshire who receive discounts on their services and access to a range of exclusive benefits.
Audiences Yorkshire
3 St Peter's Buildings, St Peter's Square, Leeds, LS9 8AH
Telephone:0870 160 4400 Fax:0870 160 4401
www.audiencesyorkshire.org.uk
'Audiences Yorkshire works collaboratively with the cultural sector to grow and nurture audiences'
Alison Edbury, Chief Executive at Audiences Yorkshire commented:
'Audiences Yorkshire recognises the importance of continuing professional development and we are delighted to be able to offer such a diverse range of courses. By working in partnership with quality trainers we feel confident that this year’s programme will cater for individuals at different stages in their career.'
For more information about the training programme, please visit www.audiencesyorkshire.org.uk.
Or contact Mel Daykin, Projects Manager, Audiences Yorkshire
Tel: 0870 160 4400
Email: melanie@audiencesyorkshire.org.uk
Audiences Yorkshire launches new Training Programme